Civic Plaza 88
In an increasingly Asian-centric market, De Simone Design created a relevant marketing campaign that would resonate with the local demographic. We emphasised the number 88 in the logo due to its significance in the Asian market, and the use of magenta brought a strikingly refreshing point of difference to this serviced apartment development. All touch points including the logo, brochure and website needed to reflect the innovative contemporary architecture by Marchese Partners. We were also responsible for site signage and press advertising. View the site here..